I’m Marci and I understand digital.

I am a New York-based digital strategist with a background in experience design. I work with agencies, Fortune 500 companies, and startups to figure out how to best meet their brands’ needs on the web. Learn more...

Tag Archives: user research

Why collaborative research analysis rocks out.

Why collaborative research analysis rocks out.

Via disambiguity.

Demystifying Data Analysis

Demystifying Data Analysis

Nice article from Adaptive Path.

Making the case for ethnographic research to inform design

Making the case for ethnographic research to inform design

A good article explaining a technique I’ve advocated for my entire career — so many companies still don’t understand this part of the user experience process.